How much marketing consultancy do I need?

This is another question I have been asked recently – “how much of your time do you think I need?”
The answer is, of course, a little like the question “how long is a piece of string??” as, from simply talking to someone over the phone (or via a DM from Twitter!), it is pretty much impossible to determine how much marketing consultancy “time” a company would need.

But……………what if you could bring in someone to go through your business from a marketing perspective to get your company back on the right track or to check that what you have done is correct? What if this person was totally impartial, independent and had nearly 2 decades of marketing experience? What if you could hire Bath Marketing Consultancy for a week’s worth of marketing consultancy for a heavily reduced set fee that included travel, expenses etc?

No need to clock watch!

Well, what I am seriously looking at is exactly this – a week’s worth of marketing consultancy where Paul Tagent would spend up to a week at a time with a single organisation at their offices doing a full marketing and brand audit and basically going through everything marketing related so that an actual, strategic, marketing plan could be constructed at the end of the week.

But that is not just it!

As Bath Marketing Consultancy is a full service marketing consultancy, we could also implement the plan for you (or parts of it if if you wish) for a reduced rate using your initial weeks consultancy payment to off set some of the actual marketing initiatives costs.
For example, if, as part of the weeks marketing consultancy, how the business markets itself online needs re considering to include social media etc, BMC could configure the social media accounts and then train you how to use them.

What do you think? Is this something you would consider? If so, please email me for prices or use the “share” button below.

Advertising vs Marketing

I am often asked the difference between these 2 areas so official definitions are……….

Advertising: The paid, public, non-personal announcement of a persuasive message by an identified sponsor; the non-personal presentation or promotion by a firm of its products to its existing and potential customers.

Marketing: The systematic planning, implementation and control of a mix of business activities intended to bring together buyers and sellers for the mutually advantageous exchange or transfer of products.

Contact Bath Marketing Consultancy to see how we can help you.